“I think it’s incredibly easy to raise funding for technology companies right now because it’s like there’s more money than companies on the market,” Reber said. The four-year-old business, which employs around 160 people, has raised a little over $130 million and it was most recently valued at $600 million. He added: “Think of it as like PowerPoint combined with SlideShare and Docs.” “The reason we started this company is because we felt like presentations as a medium are really driving the world and influence the biggest decisions in business and politics,” Reber said. Reber has co-founded another company called Pitch, which competes with Microsoft’s PowerPoint. He doesn’t have all his eggs in one basket though. “I am dreaming of building my own Salesforce, my own Microsoft, my own Atlassian,” Reber said.
So far, the company employs around 20 people and has raised $3 million, with another funding round coming soon. It’s designed to help users scale a project from one person to 100 or 200 people. Superlist is intended to be the “perfect bridge” between personal to-do apps and enterprise collaboration software.
#WHO OWNS WUNDERLIST SOFTWARE#
“You either get like very cluttered software that is basically optimized for project managers, or you get like these very personal to-do apps that make it impossible to collaborate.” “I feel like nothing really nailed the bridge between both,” Reber said. There are either enterprise products like Asana and Trello or personal to-do list apps like Things or To Do. “What we wanted to do was build the de facto standard application to collaborate on personal projects and in business,” he said. One of the main reasons Reber felt frustrated when Microsoft shut down Wunderlist was because he felt that the app never became the product he wanted to build. In 2021, he founded a new to-do list app called Superlist, which he describes as the “unofficial successor to Wunderlist.”
So there’s really no reason to be frustrated about it.” Plea to Satya It was a great product and lots of great people got amazing jobs at Microsoft. “I built something that had a really positive impact. “I got financially independent, which is awesome,” he said. Reber said it took him a year or two to start to come to terms with the sale. There were moments where I was holding my child and I asked my wife to take him because I felt so sad that I didn’t want him to see daddy being sad.” I just like muted every email and felt like I was sad. “When I sold it I never celebrated it, I didn’t party, didn’t go for fancy dinners. “I was completely burnt out and I was tired and I felt like it was the best decision for everyone involved to sell the company,” Reber said, adding that he had to put on a “poker face” as he did it. Reber and Prevot eventually decided to step off the start-up rollercoaster, which had almost seen their business crash and burn on several occasions. “The choice I had to make as a founder was I either raised a growth round and tried to turn this into a profitable business, or I sell this for a very profitable amount of money and my family gets independence.” Prevot co-founded Wunderlist with Reber and four others. When Microsoft came knocking with the offer, Reber’s partner, Charlette Prevot, was pregnant. “Selling it all of the sudden felt completely unintuitive,” he said. Reber now believes he wasn’t mentally prepared to sell Wunderlist, which he had been trying to make as big as possible for five years. When asked to further explain his feelings at that time, Reber replied: “You should ask my therapist.” “I felt like I totally disconnected from my team and from the company that I’d created,” he said. It was a big part of Reber’s life and selling it wasn’t easy. One of its biggest selling points at the time was that users could access it on their phone as well as their computer. Wunderlist was a simple app that amassed around 16 million users in its lifetime. “I felt like I lost a child in a way and as a father of two, I feel like I can say that,” he added. “I think selling Wunderlist was a bizarre experience for me,” the Berlin-based entrepreneur told CNBC.
It was a significant amount of money and a huge moment in Reber’s life but it didn’t leave him feeling as one might expect. In 2015, Microsoft bought Christian Reber’s to-do list app, Wunderlist, for a sum that was reported to be between $100 million and $200 million.
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